Pete WilliamsThose are a few of the hats Pete Williams wears. He’s the author or co-author of a number of books, a longtime magazine and digital media writer, and an experienced television and radio journalist. He’s written about sports and sports business for years but these days focuses on his passions: performance, fitness, and endurance sports.
He’s the author or co-author of a number of books, including the five-book Core Performance franchise with Mark Verstegen, who revolutionized the fitness industry with his groundbreaking Core Performance training system. Williams has written about fitness and endurance sports for a number of media outlets, including Men’s Health, Men’s Journal, Muscle & Fitness, and TeamEXOS.com.
An avid swimmer and stand-up paddleboarder, he’s appeared frequently on television and radio discussing sports and fitness. He began his career as a baseball writer for USA Today and later wrote extensively for SportsBusiness Journal, The Washington Post, and The New York Times, also working in television as a sports anchor and reporter.
His other books include the definitive insider accounts of the NFL Draft (The Draft) and trading card industry (Card Sharks), along with Fun is Good, a business motivational book with baseball marketer Mike Veeck.
A Virginia native and a graduate of the University of Virginia, Williams lives in the Tampa Bay, Florida area.
Bob Seger turns 75 today, which seems hard to believe for those of who grew up listening to the Detroit rocker, especially during his prime jukebox years from 1976-83.
The Tampa Bay Buccaneers went back to the future this week in unveiling their 2020 uniforms, returning to a streamlined version of their Super Bowl era look. Much goes into a uniform change and franchise rebranding, as I detailed in this February 23, 2004 story in SportsBusiness Journal. Some team rebranding of that era worked, some did not. It often depended not on colors and designs but whether the team won.
For the first time in most anyone’s lifetime, we will be without basketball for at least several weeks in March and April. Given the global coronavirus pandemic, this is a small sacrifice and a trivial matter.
